Ask the right questions first.
Learn what your prospects need before the first conversation.
Mobile quiz funnels
Create quiz funnels. Get to know your prospects.
Understand prospects step by step with a mobile journey for consulting, offers or job applications.
From our customers’ everyday work
hundreds of funnels a year
Translated excerpt from the FunnelCockpit case study about René Tzschoppe and AUTIMA
Read the case study (German)See how the result comes together.
From the first setting to the finished result: explore the workflow inside the product.
Build your questions. Arrange questions and contact capture into a short flow. Each question helps you understand the visitor’s needs.
Create answer options. Give visitors clear choices. See the question and answers together in the editor preview.
Apply your branding. Match the design to your brand. The mobile preview shows how visitors will experience your funnel.
Turn interest into contact. Finish with a short contact form. The preceding answers give you context for a personal follow-up.
Make a difference in your everyday work.
One step at a time.
Guide visitors through short questions instead of one long form.
Start the conversation with context.
Bring answers and contact details together for a prepared follow-up.
How to use FunnelCockpit
From a mobile quiz to a prepared consultation
Example: A consulting offer asks about the visitor’s needs before collecting their contact details.
Build questions and answers in a Mobile Funnel
Create a Mobile Funnel and add questions with relevant answer options. Style the opening and completion screens in your brand colors. Use the mobile preview to check that every question makes sense on its own.
Example workflow
Question 1: What would you like help with? Options: Positioning, finding clients or creating a course. Next: When would you like to start?
Quiz funnel · Interactive example
From interest to a relevant enquiry
- Understand their interest
- Identify their starting point
- Guide the next step
Your business. Your next step.
Question 1 of 2
What would you like to achieve next?
Follow up on the inquiry in your CRM
Connect contact capture to your contact management. Set a tag for the offer and submit your own test inquiry to check which details arrive. Add a CRM note to prepare your next conversation.
Example workflow
Tag: Coaching inquiry. Note after the call: Interested in course creation; agreed to send offer details.
CRM
A complete worked example
From quiz to a well-prepared consultation
Example: An agency offers websites and lead campaigns. The funnel captures needs before the personal follow-up.
A fictional example to recreate. Adapt services, copy and details to your own offer.
Start with easy questions
Add short questions with clear options in the mobile funnel builder. Move from the goal through the current situation to the desired start date.
Example contentWhat is your goal? New website / More enquiries / Hiring What do you have already? Website / A landing page / No online presence When would you like to start? Soon / In the next few months / Exploring options
Connect contact details with the next step
Add contact fields at the end. Explain how you will use the details and show a confirmation after submission.
Example contentContact: First name · Email · Company Button: Discuss the right solution Confirmation: Thanks! We will review your enquiry and get in touch with the next step.
Organise the enquiry in CRM
Configure contact capture and open your own test enquiry. From Standard, add relevant tags and notes in CRM. Use the quiz answers to prepare.
Example contentExample contact: Sample company Tag: Website consultation Note: Existing website; wants more enquiries. Discuss the offer and target audience.
Follow up with a relevant email
Write a message that relates to the enquiry. Configure the audience and sending to match your workflow and move towards a conversation.
Example contentSubject: Your website enquiry Thanks for sharing your details. A link to your current website will help us prepare. Together, we can explore how to make your offer clearer and help visitors get in touch.
Mobile quiz funnels
The features behind your result.
One question per decision
Start with an easy question about the visitor’s needs. Make answers clear and avoid jargon. Only ask questions whose answers will actually be used later.
For consulting and enquiries
Capture goals, current circumstances and preferred start dates directly in the funnel. Get relevant information before the first conversation and present a more focused offer. A clear confirmation shows prospects what happens next.
For straightforward applications
Show the role, location and job benefits, then ask about relevant qualifications. A short mobile journey makes it easier for candidates to get started and gives your team the information for a personal response.
Quality over more fields
Test the full journey on a real phone. Compare openings and the number of useful questions. Look beyond completions to whether contacts fit the offer and receive a reliable follow-up.
In practice
AUTIMA: templates, forms and split tests in agency work
The published case study covers client funnels, templates, tracking and the KlickTipp integration at AUTIMA.
hundreds of funnels a year
At a glance
A quiz funnel takes visitors through several questions before collecting contact details. FunnelCockpit includes one mobile funnel in Lite and unlimited mobile funnels from Standard. A clear opening and relevant questions help visitors explain their needs.
Your questions. Clear answers.
How is a quiz different from a landing page?
A landing page presents your offer. A quiz funnel guides prospects towards an enquiry with short, step-by-step questions. Learn about their needs and prepare a more focused conversation. Combine both in FunnelCockpit.
Which plan includes mobile funnels?
Create your first mobile funnel with Lite. Standard and Business include unlimited mobile funnels – ideal for multiple offers or client campaigns.
Can I collect job applications?
Yes. Present the role, ask about relevant experience and collect contact details in a mobile journey. Candidates progress step by step while your team receives key information for follow-up. Start with the recruiting blueprint.
Create quiz funnels. Get to know your prospects.
Understand prospects step by step with a mobile journey for consulting, offers or job applications.
Choose a plan & try 14 days for €1