Email marketing

Email marketing that continues your funnel.

Turn a sign-up into a relationship. Connect your landing page with newsletters and email funnels that explain your offer one step at a time.

  • Start without coding
  • Your content. Your brand.
  • Pages and marketing in one cockpit

See how the result comes together.

From the first setting to the finished result: explore the workflow inside the product.

Set the tag that starts the sequence. A start tag triggers your email funnel. Arrange the follow-up emails below, from the first welcome to the invitation to a call.

Write a personal welcome. Choose the sender account, subject and content in the email editor. The first message is scheduled relative to receiving the trigger tag.

Set the timing. Set the delay after the preceding email. Your follow-up runs to the schedule you define.

See the complete sequence. Start tags, follow-up emails and completion tags appear together. See how contacts enter, progress through and complete your sequence.

Make a difference in your everyday work.

Turn a signup into a connection.

Welcome new prospects with a message that matches their starting point.

Give your follow-up structure.

Plan email sequences with appropriate intervals and connect them to your offer.

Your content, your sending account.

Create newsletters in FC and connect the right account or email service.

How to use FunnelCockpit

Turn a download into an email sequence

Example: A checklist starts the conversation. Follow it with useful guidance and a relevant next step.

Create a relevant email sequence

Create an email funnel in Email Marketing. Write its messages and configure the send intervals. Start with the requested resource, then add useful examples related to your offer.

Example workflow

Email 1: Your checklist. Email 2: How to complete step 1. Email 3: An invitation to a consultation.

Email

Organize contacts with tags

Use a relevant tag for the signup. Submit your own signup to test the path from form to first email. Check consent, sender details and unsubscribe behavior before opening the sequence to visitors.

Example workflow

Tag: Course-start checklist. This distinguishes the signup from a general newsletter subscription.

CRM

A complete worked example

Turn a checklist into a conversation request

A coach guides subscribers from their first download to a relevant offer.

A fictional example to recreate. Adapt services, copy and details to your own offer.

  1. Organise contacts by interest

    Create a signup page and configure contact capture in email marketing. Use a clear tag and record what the person signed up for.

    Example content

    Tag: Course launch checklist Entry point: Download page Content: Planning resource for a first online course

  2. Create a useful sequence

    Write the messages and set the intervals. Configure recipients and consent so further tips reach people who signed up for them.

    Example content

    Email 1: Your checklist is here – start with your audience. Email 2: How to write a concrete learning goal. Email 3: Explore support with your module plan.

  3. Lead to the offer

    Link a relevant offer page from the final message. Send the sequence to your own address first and follow the links through to the enquiry.

    Example content

    Offer page: Develop your course structure together. Contact form: Name, email, current course idea. Goal: A personal consultation request.

Email marketing

The features behind your result.

Give your lead magnet a follow-up

A download is often just the beginning. Deliver the promised resource, then plan a short sequence: a useful application, a concrete example and an invitation to the next step. Your landing page and email funnel belong to the same marketing system.

Newsletter or automated sequence?

A newsletter works for news and time-limited offers. An email funnel guides contacts through several scheduled messages. Use tags to distinguish interests and tailor your content to the offer someone signed up for.

For consulting, courses and client projects

Coaches can explain the path from a free resource to a course. Businesses can follow up enquiries with relevant information. Agencies can build these sequences for clients and connect the messages with each client’s funnel pages.

Set up delivery alongside your content

Connect your sender through a supported provider or SMTP. Set message intervals and check links, unsubscribe options and layout with a test contact. Your email provider’s terms and sending limits apply in addition to your FunnelCockpit plan.

At a glance

FunnelCockpit connects email marketing with websites, funnels and course areas. You can create newsletters, organise contacts with tags and build scheduled email funnels. Email marketing is included in every plan. Connect an email account or a supported delivery provider to send your messages.

Your questions. Clear answers.

Is email marketing included in Lite?

Yes. Lite, Standard and Business include email marketing. The extended CRM is available from Standard. See the plan comparison for the full feature list.

Do I need my own email delivery provider?

Connect your email account or a supported sending provider to FunnelCockpit. Then create and organise newsletters and email sequences directly in your cockpit. Sending is subject to your chosen provider’s terms and allowances.

Can I create newsletters and follow-up emails?

Yes. You can create newsletters for individual broadcasts and email funnels for scheduled message sequences. Tags help you organise contacts by interest.

How do I start with a simple email funnel?

Create a registration page for your lead magnet and add a short email sequence: the download first, then a useful example, followed by your offer. Set the sending intervals and experience the journey with your own signup.

Email marketing that continues your funnel.

Turn a sign-up into a relationship. Connect your landing page with newsletters and email funnels that explain your offer one step at a time.

Choose a plan & try 14 days for €1